Joel Shaddock Headshot

Creative Direction. Design & Visual Storytelling. Photography & Image Retouching.

Experienced creative leader with a demonstrated history specialising in brand support to multi-channelled retail organisations including Davie Group/Oodie (O-$200m in 3 years) 2XU, Avanti Bikes, Malvern Star and Australian Defence Apparel.

An expert in building meaningful connections between brands and their audience through compelling creatives and visual storytelling of brand & product values.

A seasoned all-round and versatile creative problem-solver with a Bachelor’s degree focused in Digital Design from Deakin University. Skilled in creative & art direction, branding and positioning, typography, digital and multi-page print layouts, EDMs, photography, packaging, events and retail asset development, product marketing assets, visual content and campaigns. Australian Army Veteran with the discipline, organisation and attention to detail to analyse, plan and complete multiple projects at once, whilst maintaining a strategic business outlook.

Melbourne, Australia
Phone: +61 400 073 676